Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant.
In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth.
Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand:
· Reconstruct market boundaries
· Focus on the big picture
· Reach beyond existing demand
· Get the strategic sequence right
· Overcome organizational hurdles
· Build execution into strategy
A global bestseller and one of the best business strategy books available, Blue Ocean Strategy challenges everything you thought you knew about strategic success.What is Blue Ocean Strategy | About Blue Ocean Strategy
Blue Ocean Strategy challenges everything you thought you knew about strategic success and provides a systematic approach to making the competition irrelevant.Blue Ocean Strategy Australia - Find uncontested market ...
Blue Ocean Strategy is the pursuit of creating new markets and new demand for new and existing businesses, products and services, through Value Innovation.Blue Ocean Strategy Consulting - Corporate Strategy Institute
Blue Ocean Strategy Will Transform Your Business By Making Your Competition Irrelevant Become a “Blue Ocean” Business and Discover Your Untapped MarketsBLUE OCEAN STRATEGY SIMULATION (BOSS)
Table of Contents Blue Ocean Strategy Overview Blue Ocean Strategy Simulation Overview Using BOSS in your Class About StratX Contact UsApplying Blue Ocean Strategy to the Foundation of ...
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Focus on making the competition irrelevant by creating a leap in value for buyers and your company, thereby opening up new and uncontested market space.On Blue Ocean Strategy | The Timesheet Chronicles
I recently finished reading Blue Ocean Strategy - How to Create Uncontested Market Space and Make the Competition Irrelevant by W. Chan Kim and Renee ...Blue Ocean Shift: Beyond Competing - Proven Steps to ...
Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth [W. Chan Kim, Renée Mauborgne] on Amazon.com. *FREE* shipping on ...Blue Ocean Strategy – Winning through sailing in blue ...
Blue Ocean Strategy - Winning through sailing in blue oceans Introduction In today’s highly dynamic business world, all companies compete head-to-head ...